Freeman
Associate Creative Director | June 2019–Present
Lead creative strategy, brand design, and delivery for a portfolio of tech companies including Oracle, AMD, VMware, and CTA (CES).
Collaborate with cross-functional teams (Sales, Strategy, Operations, Staging, Environmental, Digital, and outside agencies) to ensure the delivery on project goals.
Design creative teams and execute projects with variable team sizes. Oversee all components of creative from ideation, pitch, environmental, art direction, digital, and brand design.
Create high-impact experiences ranging in scale from 500-Attendee Product Launches to 182K-Attendee Conferences.
Develop digital experiences and applications working closely with agencies and subject matter experts.
Work and present directly to clients throughout the lifetime of a project.
Hire, mentor, and inspire mid- and junior-level teams.
Art Director | April 2016–June 2019
Conceptualized, created, and art directed innovative brand solutions for clients including CTA (CES), SAP, Marketo, Sitecore, and ToyFair.
Interfaced directly with clients to strategically develop design concepts, taking the lead on projects from brainstorming to launch.
Led the creative and art direction for all digital and print components of brand campaigns. Directed a team of graphic designers and 3D designers. Managed relationships with a broad range of freelance creative resources and print vendors.
Worked with the Sales, Operations, Graphic production, and Account teams on deadline-driven projects. Collaborated and communicated with these teams from the ideation phase through post-production.
Senior Graphic Designer | November 2013–April 2016
Led the design of projects ranging from the PEMEX global event experience to Salesforce VIP events.
Developed and created brand campaigns for physical and digital environments at various scales.
Worked with Creative Directors to align brand campaigns to overall experience strategy.
Created production calendars to organize the work flow for the creative team. Coordinated production pricing and delivery with external print vendors.
CSG Creative
Senior Graphic Designer | July 2009–October 2013
Created campaigns for associations, trade show organizations, corporations, and events. Design work included print, environmental, and digital — logos, show guides, conference brochures, promotional direct mail pieces, web ads, app components, and email templates.
Proactively designed process for and led creative brainstorm sessions that resulted in international, award-winning campaigns.
Key Skills and Competencies
Creative Direction
Creative Strategy
Art Direction
Brand Creation
Lead multi-disciplinary teams
Concept to Execution experience
Develop and Implement processes
Mentor, motivate, and grow teams
Design and Media Awards
2019 Hidden Gem Award, Best Media/Press Event (Under 1,000 Attendees) Runner-Up, AMD Next Horizon Gaming
2012 IAEE Art of the Show, Honorable Mention
2012, 2011, and 2010 American Graphic Design Award
2010 Association Media and Publishing EXCEL, Silver
2010 Association TRENDS, All-Media Contest, Gold
2009 American Graphic Design Award
2009 American Business Media Awards, Best Stand Alone Brochure Category
Education
James Madison University
Harrisonburg, VA
B.F.A. Graphic Design